Danze, Gerber Promote Brady-Overby

WOODRIDGE, Ill. –- Danze, Inc. and Gerber Plumbing Fixtures have announced the promotion of Sharon Brady-Overby to vice president of sales.

Brady-Overby joined Danze in 2003 as national sales manager for the company’s retail initiatives. In 2009 she took overall responsibility for leading the Danze brand in the retail and wholesale channels. Throughout the years, she has developed key channels for the brand including retail, e-commerce, kitchen and bath showroom, wholesale and strategic customers, including the new partnership with Ferguson.

“Sharon was instrumental in the growth of Danze and then in the brand’s revitalization following the housing crash,” said Jeff Pratt, senior vice president of sales. “Her relationships with key decision makers and understanding of our targeted channels of distribution have proven her to be invaluable in moving our businesses forward.”

In her extended role, Brady-Overby will be responsible for strategic accounts and the development and execution of sales strategies for Danze and Gerber.